With the advancement of social technology, outdoor advertising is gradually transforming from traditional static billboards to dynamic digitalization. The outdoor advertising machine disseminates information without being affected by the weather and can bring good visual and auditory enjoyment. It can be widely used in outdoor advertising broadcasting, outdoor public information publishing, outdoor media communication, touch interactive query and other fields, which greatly improves the picture level. Sense, can better show details. With the gradual expansion of outdoor advertising machine usage scenarios from semi-outdoor to all-outdoor, the challenges it faces are also more diverse.
The brightness standard of the outdoor advertising player industry is that it needs to reach 1500cd / M2 (hereinafter referred to as cd) in an unobstructed skylight environment to be called an outdoor display. Recently, a German professional digital signage consulting agency conducted a set of evaluations on outdoor displays. Through a set of monitors from 450cd to 3000cd, the contrast effect can be intuitively felt, only the brightness of 1500cd under the sunlight conditions is not satisfactory. This also means that the display brightness of only 1500cd will cause the attenuation and loss of visual information transmission, which cannot play the effect of attracting attention. However, the brightness of Samsung OHD series outdoor monitors can be as high as 3000cd, which is twice the industry standard. Even in the face of noon glare, it can ensure a clear and bright display and let the image "backlight" shine.
"Anti-glare" as a screen display technology has been widely used in daily life such as mobile phones, tablets and monitors. But for outdoor advertising machines, if you don't want to be a "public dressing mirror", you need a higher anti-glare indicator. Especially when applied to information display scenarios in the transportation industry, if there is unclear display or strong light refraction, it will bring great hidden danger to road safety. Samsung's outdoor advertising machine can effectively enhance the visibility of the picture and reduce the specular reflection of the screen through the unique technology, by enhancing the picture contrast and Samsung's exclusive patented anti-reflection film. At the same time, Samsung outdoor advertising machines are not only "anti-glare", but also "anti-polarization". Through the application of circular polarized light technology, it solves the problem of "display blind area" caused by the traditional liquid crystal display when wearing polarized sunglasses, and provides a more comprehensive guarantee for road safety.
Outdoor advertising machine is an important terminal in the construction of smart city informatization and an important element in creating city business cards. The development of outdoor advertising machines will provide a strong boost for the construction of smart cities in China.
